GOOGLE ADS MANAGEMENT

Google Ads Management for Service Businesses

Reach people already looking for your services. Build campaigns around the customers you can serve and inquiries your team can follow up.

Is ongoing Google Ads management right for you?

For service businesses that want a clearer route from relevant searches to qualified inquiries.

You have an offer buyers need

There is existing demand for your service, and your customer value can support the cost of acquiring a new client.

You can fund a focused test

Your advertising budget is separate from our management fee. We agree the market, campaign scope and review criteria before launch.

You can respond to inquiries

Your team can follow up promptly and share which inquiries fit, progress to proposals or become customers.

You want evidence before expanding

Review search terms, spending and received inquiries together before deciding whether to continue, refine or grow.

Still validating your offer? Start by checking demand and your inquiry journey. Ads cannot create product or service-market fit, and a click does not guarantee a lead or sale.

Check your Google Ads readiness →

Connect the Right Search to the Right Inquiry

FOCUSED GOOGLE SEARCH MANAGEMENT

Your Search service costs, from launch onward

See the service fees for launch, your introductory months, and the ongoing engagement. Ad spend is additional.

Focused Search fees

First month
₹30,000₹10,000 launch + ₹20,000 management
Months 2–3
₹20,000/month
Month 4 onward
₹25,000/month

Service fees before applicable taxes. First-month examples assume the full listed launch charge. Existing usable setup is credited; the same tracking work is not billed twice. Ad spend is paid directly to Google. Optional costs are agreed in your proposal, and standard payment processing and currency conversion costs are included in our service fees.

Compare the work, not just the monthly fee

One Ads account, up to two Search campaigns, one service group, and one target country. The media-spend cap is ₹1,50,000/month.

Weekly keyword, negative-keyword, search-term, ad, and budget reviews; basic tracking checks; one existing landing-page review; one monthly report and a 30-minute review. New pages, SEO publishing, other ad channels, and complex integrations are separate.

The one-time launch covers account review/setup, the initial campaign build, and essential inquiry tracking on one website for up to five agreed events. Wider scope or higher media spend requires an agreed quote.

Need coordinated growth work?

Growth: ₹25,000/month for the first 3 months, then ₹30,000/month. Focused Search plus Business Profile Essentials for one eligible location and a monthly review of your team’s lead-quality feedback. Website build is separate. Search launch applies once.

Wider growth: ₹30,000/month for the first 3 months, then ₹35,000/month. Focused Search plus Business Profile Growth for one eligible location, lead-quality review and up to two minor edits monthly to existing standard pages, capped at 200 words each using the existing layout. No new pages, redesign, ongoing SEO/blog production or additional channels. Search launch applies once.

Introductory fees apply to new engagements for their first three billing months. Month-four fees are agreed upfront. Ad spend is separate; monthly services are billed in advance and continue month to month. Compare complete service fees →

A practical plan for your next campaign

1. Review & Plan

Review your offer, audience, locations and current campaigns. Agree what a useful inquiry means for your business.

2. Build & Connect

Build the campaigns and agreed tracking. Make sure the landing page answers the searcher’s question and makes contacting you straightforward.

3. Review & Improve

Review searches, spending and genuine inquiries. Refine targeting and messages using lead-quality feedback, not clicks alone.

Deciding whether Google Ads is the right next step?

Use our Google Ads readiness guide for service businesses to assess search demand, customer economics, your landing page, measurement and follow-up before choosing a campaign scope.

Already comparing providers? Use our Google Ads agency comparison guide for a proposal scorecard and questions about account ownership, total fees, tracking and qualified leads.

Already receiving requests that do not fit? Our guide to unsuitable Google Ads leads helps separate search intent, service coverage, landing-page expectations, measurement and follow-up before choosing a change.

Standard payment processing and currency conversion costs are included in our service fees. There is no separate PayPal surcharge. Advertising spend is paid directly to Google and is additional. Any applicable taxes, optional services and third party costs are itemized in the proposal, with the full payable total agreed before work begins.

CLIENT CASE STUDIES

From referrals to new customer channels

See how two service businesses reached buyers beyond their existing networks—and developed new routes to paying customers.

SK PARTY HALL · EVENT VENUE

Reach customers beyond referrals

Google Business Profile, local SEO and Google Ads helped a Bengaluru venue connect nearby searches with calls and venue visits.

About 8 additional customers per month

Reported by the venue after the channel matured. The first clear commercial results appeared around six months into the engagement, which began in December 2023.

Read the SK Party Hall story →

UNMUTE EXPERT · SPECIALIST SERVICES

Build a new route to retainer clients

Rattle built Unmute’s website and refined its buyer messaging, Google Ads and inquiry journey to help the business acquire paying clients.

6 active retainer clients

Active clients acquired through digital campaigns as of September 2026. The owner reported 59 high-quality inquiries from genuine companies using business email IDs, alongside ₹1.7 lakh ad spend: approximately ₹2,881 per lead, excluding service fees. Figures are owner-reported cumulative totals. First digital sale: December 2025.

Read the Unmute Expert story →

Each story covers its own service mix and reporting period. These are engagement-specific outcomes, not forecasts. Inquiries and platform interactions are distinct from confirmed customers.

FAQ

Frequently Asked Questions

Clear answers to help you choose your next step.

Can you work with my existing Google Ads account?

Yes. We can review your existing campaigns, tracking and landing pages before recommending changes. The scope depends on the account and your goals.

Is advertising spend included in the management fee?

No. ₹20,000/month for the first 3 months, then ₹25,000/month. One-time Search launch: ₹10,000. Advertising spend is paid directly to Google and is additional.

Can you manage campaigns for businesses in India and the US?

Yes. India and the US are both core markets for Rattle. We work from Bangalore and scope campaigns around locations your business genuinely serves. The focused plan covers one agreed target market; campaigns spanning both countries need an agreed scope, budget and local messaging.

Do you guarantee leads or sales?

No. Results depend on demand, competition, your offer, budget, website and how inquiries are handled. We agree the work and measurement without promising a fixed number of leads or sales.

Do I need a new website before running ads?

Not always. We review whether your landing page explains the service, works on mobile and offers a clear inquiry route. Any website work is scoped separately.

How do you measure a useful lead?

We separate contact clicks from successful submissions. Your team’s feedback helps identify qualified inquiries and sales. Phone and WhatsApp clicks alone do not prove a conversation took place.

Can we expand internationally later?

We can discuss a separate scope for new markets, including audience research, local messaging, landing pages and measurement before increasing spend.

Will I pay for tracking twice when starting Google Ads?

No. The Search launch covers account review or setup, the initial campaign build and essential inquiry tracking on one website for up to five agreed events. Usable existing setup is credited, and the same tracking work is not billed again as standalone work. CRM integrations, offline sales imports, server-side tracking and complex consent implementation are separate. The agreed proposal identifies what needs to be built and what can be retained.

Scroll to Top